A33. Rice,
R. E., Grant, A., Schmitz, J. & Torobin, J. (1990). Individual and
network
influences on the adoption and perceived outcomes of electronic
messaging.
Social
Networks, 12(1), 27-55.
Theories of organizational information processing
and social
influence
are applied, using network analytical methods, to longitudinal data
from
a small government office surveyed immediately before, and nine months
after, the implementation of an electronic messaging system. The
results
provide strong support for the role of a critical mass in influencing
adoption
and for the role of pre-usage expectations in forming enduring
evaluations
of some outcomes of an EMS. They also show slight support for the roles
of social information processing and certain organizational information
processing variables. Implications for theories and research designs
concerning
the use and impacts of computer-mediated organizational media re
discussed.
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